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Lead quality · how it works

TCPA-compliant legal leads. One certificate. One firm.

Our ad, our media, our funnel. Six qualifier gates, a consent certificate, and written return terms before anything reaches your invoice.

The chain

Front of the chain, not the back.

  1. 01Our ad
  2. 02Our media
  3. 03Our funnel
  4. 04Six gates
  5. 05Consent cert
  6. 06Your CRM

Set per vertical, agreed before media runs

The six gates.

Gate 01

Window ✓

Incident inside the qualifying window

Gate 02

Injury ✓

What happened and what was hurt

Gate 03

Treatment ✓

Seen and still treating

Gate 04

Vertical qualifier ✓

Fault, reporting, repair count… set per vertical

Gate 05

Representation ✓

No other firm already engaged

Gate 06

Consent ✓

Certificate captured on the record

Qualifier set agreed with you before media runs.

Consent on record

A TrustedForm certificate on every lead.

Documented, not claimed. The certificate travels with the record so your firm can assess it under your own policies and with your own counsel.

Consent record

TCPA consent captured

14 Apr 2026 · 18:42:07 UTC

✓

I agree to be called and texted about this request, including with automated technology. Consent is not required to continue. Message and data rates may apply.

IP
203.0.113.24
Device
Phone · mobile browser
Capture
Checkbox on the consent step

Sample layout. Example address from the documentation range. Not a live certificate.

Credit policy

Bad leads come off the invoice.

Written return terms, agreed before a dollar of media runs. If a record doesn’t hold up, it comes off the bill.

Delivery

Into your CRM in seconds.

Record spec · sample layout

ClaimantName, ZIP, best time to call
ContactPhone + email
IncidentDate + state
Six gates cleared✓
No firm engaged✓
TrustedForm certificate✓
ExclusivitySold once

Posted straight into your CRM the moment the form clears, or by email and SMS if that’s how you work. Field mapping is agreed before media runs.

Sample funnel

From a screen to a verified lead.

A sample only. Fictional questions, a verification line, and a lead summary. No brands and no prices.

01 Screen

01 Screen

When did it happen?

This monthEarlier this yearOver a year ago
Continue

01 Screen

Is a firm already helping?

Not yetYesNot sure
Continue

02 Hand-off

✓

Sample verification

Checkbox captured

14 Apr 2026 · 18:42 UTC

TrustedForm certificate on file

03 Sample lead summary

✓TrustedForm certificateSample · on file
Claimant
Sample record
Matter
Injury inquiry
When
This month
State
Example
Goes to
One firm

How we work

In writing, before media runs.

Sold once

One firm. One lead.

Never resold, never recycled, never sitting in an exchange.

→

Qualified six ways

Six qualifiers. Then you pay.

Set per vertical, agreed with you before a dollar of media runs.

→

Consent on record

Documented, not claimed.

A TrustedForm certificate on every lead we send.

→

Media experience

Six figures of paid social.

Multiple six figures of injury media through our partner network.

→

Credit policy

Bad leads come off the invoice.

Written return terms, agreed before a dollar of media runs.

→

Speed to lead

Delivered in seconds.

Posted straight into your CRM the moment the form clears.

→

FAQ

Questions firms ask.

Where do the leads come from?

Our ad, our media, our funnel. Broadside builds the creative, runs it on our own accounts, and qualifies the person before anything is billed.

What are the six gates?

Window, injury, treatment, a vertical qualifier, representation, and consent. The exact set is agreed per vertical before media runs.

How is consent documented?

Every record carries a TrustedForm certificate so your firm can assess it under your own policies and with your own counsel.

What happens if a lead does not hold up?

Written return terms are agreed before a dollar of media runs. If a record does not hold up, it comes off the invoice.

When do we see pricing?

Pricing is quoted on the call once we know your case type and states. Pay per lead, no commitments, ever, no minimum term.

Pilot available · pay per lead · no retainer · pricing quoted on the call

Tell us your states.

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